HarperCollins e-books

图书信息

作者	Taubman, A. Alfred
出版社	HarperCollins e-books
ISBN	9780061754043
出版时间	2009-10-01
字数	34.7万
分类	进口书,外文原版书,经管,金融

读书简介

In this candid memoir, A. Alfred Taubman explains how a dyslexic Jewish kid from Detroit grew up to be a billionaire retailing pioneer, an intimate of European aristocrats and Palm Beach socialites, a respected philanthropist and, at age 78, a federal prisoner. With a unique blend of humor and genius, Taubman shows how selling fine art and antiques really isn't that different from marketing root beer or football, and offers penetrating insights into that quintessential palace of commerce, the luxury shopping mall. Alfred Taubman may not have invented the modern shopping center but, in the words of The New Yorker, "he perfected it."Taubman's life has been a storybook success, with its share of unique challenges. A pioneer builder and innovative real estate developer, he was also a brilliant land speculator, operator of a quick-serve restaurant chain, and owner of a major department store company. But what seemed like the pinnacle of his career, buying and reinventing the venerable art auction house Sotheby's, would lead to his conviction in an international price fixing scandal.Despite the twists and turns, Taubman's life and business philosophy can be summed up in one evocative phrase: Threshold Resistance. Understanding and defeating that force breaking down the barriers between art and commerce, between shoppers and merchandise, between high culture and popular taste has been his life's work.

目录

Cover

Title Page

CONTENTS

ACKNOWLEDGMENTS

INTRODUCTION

ONE: From Pontiac to Ann Arbor

TWO: Creating My Own Path

THREE: The Golden West

FOUR: Evolution of the Arcade

FIVE: Creating 100 Percent Locations

SIX: Buying the Ranch

SEVEN: A Frosted Mug of Root Beer

EIGHT: Minding the Store

NINE: Fashion Statement

TEN: Sold!

ELEVEN: Cookie Jars and Irises

TWELVE: Selling Art and Root Beer

THIRTEEN: Going Public

FOURTEEN: The Best and Worst of Times

FIFTEEN: Standing Alone

Photographic Insert

SIXTEEN: United States of America v. A. Alfred Taubman

SEVENTEEN: 50444-054

EIGHTEEN: Coming Home

EPILOGUE

SEARCHABLE TERMS

NOTES

About the Author

Credits

Copyright

About the Publisher